Alyssa Parker Portfolio
Snap-on Summer Internship
Projects from my Snap-on internship centered on enhancing user experience and marketing effectiveness through wireframing, website redesign, and digital analysis.
Miami University Social Media Internship
Social media marketing work for ETBD, focused on creating and managing content across platforms to showcase student projects, drive engagement, and support program recruitment.
UI / UX Work
A showcase of my Figma work, where I apply UX principles to design thoughtful, user-friendly interfaces from concept to prototype.
Advanced Air Content Portfolio
A showcase of my Advanced Air content portfolio. Including my overall process and deliverables for the company. Work was based on their marketing playbook and media provided as well as critique directly from their marketing director.
Patagonia Digital Marketing Analysis
I conducted a comprehensive digital marketing analysis of Patagonia using the POEM framework (Paid, Owned, Earned Media) to evaluate brand strategy, audience engagement, and opportunities for growth. This entire process took around the entire semester to complete.
Client Consulting
A showcase of my work in client consulting and the entire process of my work for the Livingston County Historical Society & American Rock Salt. For both Agile project management was required.
XCode / Swift
Projects I completed using Xcode/ Swift. Most notably is my app that is available on the app store.
Pediatric Therapy Project
A showcase of a project designed and coded to be a fun and engaging way to incorporate gait pattern improvement strategies into physiotherapy. Coded in Open Processing.
Big ideas, real impact.
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