Alyssa Parker
Welcome! I’m Alyssa Parker, a student at Miami University pursuing both a Bachelor’s degree in Emerging Technology in Business and Design (with a digital marketing minor) and a Master’s in Entrepreneurship and Emerging Technology.
I’m passionate about designing and building intuitive digital experiences that combine user-centered design, technology, and strategy. With experience in UX design, frontend development, and marketing, I enjoy turning ideas into real, functional products that connect with users.
This portfolio highlights a range of projects, including applications I have designed and developed, demonstrating my ability to bring ideas from concept through design and into implementation.
Platforms used:
Portfolio Overview:
Projects from my Snap-on internship centered on enhancing user experience and marketing effectiveness through wireframing, website redesign, and digital analysis.
Snap-on Summer Internship
Miami University Social Media Internship
Social media marketing work for ETBD, focused on creating and managing content across platforms to showcase student projects, drive engagement, and support program recruitment.
A showcase of my Figma work, where I apply UX principles to design thoughtful, user-friendly interfaces from concept to prototype.
UI / UX Work
Creative Coding Projects
A showcase of a projects designed and coded to be a fun and engaging way to meet therapy needs. Coded in Open Processing.
Advanced Air Content Portfolio
A showcase of my Advanced Air content portfolio. Including my overall process and deliverables for the company. Work was based on their marketing playbook and media provided as well as critique directly from their marketing director.
Patagonia Digital Marketing Analysis
I conducted a comprehensive digital marketing analysis of Patagonia using the POEM framework (Paid, Owned, Earned Media) to evaluate brand strategy, audience engagement, and opportunities for growth. This entire process took around the entire semester to complete.
Client Consulting
A showcase of my work in client consulting and the entire process of my work for the Livingston County Historical Society & American Rock Salt. For both Agile project management was required.
Projects I completed using Xcode/ Swift. Most notably is my app that is available on the app store.
XCode / Swift
Featured Projects:
Let’s work together
Download my app!
Book Record
Book Record makes it easy to keep track of your reading life. Whether you're logging books you've finished or planning your next great read, this app helps you stay organized and reflective. Add titles, authors, genres, and personal notes. Track your reading status, update book details, and delete entries with ease. It's a simple and intuitive way to make your book collection more meaningful, right from your phone.